Woman writing in card

Just to recap the tips that I gave in the last post…when choosing Christmas cards to send for your business, remember to bear in mind these three things:

1. Do not be a scrooge.
2. Be careful with your sense of humor.
3. Be sensitive to your customers’ religious beliefs.

Here are some more things you can bear in mind for your business Christmas cards.

Do write a personal note inside the card.
If you decide to get store bought Christmas cards, there will be messages written on the inside already. However, what you want is to make your customers feel your personal touch and that is why you have to add at least a short note of your own. If you have time to write it yourself, that would even be better.

Do use a company stamp.
Remember that one of the reasons that you are sending out Christmas cards is to help promote your business. As such, it would be good to include information about the company in your Christmas cards. To make it look professional, have a company stamp made which contains all the pertinent info – business name, address, contact number, web site, and email. Alternatively, you can print out small labels which contain the same information. Just make sure you use high quality paper and ink when printing out these labels as the last thing that you would want is to make your card look tacky.

Originally posted on December 13, 2008 @ 8:38 pm

Advertising, Business, Marketing, Tips

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