Though there are several foundational components of a business website, it is important not to overlook the more general concepts of building a successful site. It is vital that your business website contains a section for products, a blog, FAQs, contact information, and a comprehensive about us page.
The shimmer to those specific sections is the way in which you present the information on each page. Take a moment to think over a few of these suggestions, and see what you can do to improve the design of your business website.
Keep it simple as often as is possible
The key to drawing a web viewer’s eyes toward the right area of the screen is to not overburden the view. When there are 872 different things all crammed into a small monitor view it can be much more difficult to stay on target. Take a look at this proper example of simplicity.
People are so conditioned for ease and convenience that they will not spend any extra time trying to figure things out on your website. Be purposeful in your design, and do not waste people’s time on frivolous endeavors.
High quality visual stimulation is best
The bar has been set high when it comes to visual stimulation in society. Pixelated images that are cropped all funny and hard to see will not keep people interested in the content of your website. To be taken seriously, your business should invest in high quality image production.
You have options when it comes to image insertion. You can invest in access to stock photo platforms, or you can hire someone to take the pictures as requested. Either way, it is important to have good pictures on your website.
Always optimize for mobile access
It should be one of the website ten commandments to always optimize for mobile access. More and more consumers are making purchases and seeking information from the comfort of their smartphones.
If your viewers still have to pinch and swipe to see the whole display of your website, then you are doing something terribly wrong. Research the best ways to optimize for Google’s mobile-first index to find more specific designing advice.
Integrate the concepts of Search Engine Optimization
Search Engine Optimization should stand at the root of everything you build when it comes to web design. Google rules the world of search results, so it is best to learn what their algorithms look for in the design of a site.
Realize that you cannot simply flood your site design with the same keyword over and over to try and boost your rankings. Google bots are smarter than that. If you can conquer the Google listings then you can conquer anything!
Originally posted on October 20, 2017 @ 11:04 pm
