Making a strategic planning paper for different lines of business is truly a welcome experience for me, and now I find myself doing some for Sunrise Holiday Mansions, a hotel in one of the Philippine’s acclaimed vacation spots today, that of which is Tagaytay.

Unlike the usual business and marketing strategies that most service boast, this is something different. It markets the entire place, from function rooms, to lodging and services rendered. The tranquil atmosphere and difference in accessibility is something worth looking into. However, being near the market leader will have its disadvantages, since the foreseen practice is for people to prefer the known establishment over the lesser known. Truly, these are among he points to consider before finalizing the strategic management paper.

If you want to know more about the current services they have, you can visit the Sunrise Holiday Mansion hotel website, something I intend to change as well if given the chance.

Originally posted on April 24, 2006 @ 12:08 am


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