
I love the technology and gadgets – I don’t feel more comfortable than when I have my laptop in front of me, reading blogs, browsing web pages, and writing for my blogs. Yet there are times when I just yearn for the feel of the pages of a book instead of having the mouse in my hand. Maybe some of you feel that way sometimes as well. If you do, then here’s a good book for you to read when you get that urge to turn those pages.
Blogging for Business: Everything You Need To Know And Why You Should Care is written by Shel Holtz and Ted Demopoulos. It tells you why you should welcome business blogging with open arms. More so, it gives practical tips and ideas on how to go about it. Some points that you would encounter in the book are:
• How to tap into the power of blogs
• How blogs are different from e-zines, Web sites, and message boards
• Why businesses need to monitor blogs that discuss their products and services
• How to use an internal corporate blog as an effective knowledge sharing tool
• Future iterations of blogging, such as podcasts and vlogs
• Legal considerations
In fact, many other people appreciate this book and what it has to offer. Take Paul Baker’s review of the book. If you need more information on the book, check out Amazon – they have it on sale right now.
Posted in Books, Blogs, Resources, Business by Frank on March 18, 2008 at 11:20 pm | 1 lonesome comment

Assumption is the mother of all mess ups, so they say. I’ll go out on a limb here and assume that you have an idea who John Chow is. After all, he has been making huge waves in the blogosphere in the past few months. Now, just to make sure I don’t make wrong assumptions here, let me tell you a little bit about John Chow. He established The Tech Zone, which provides information on hardware news and reviews. He also established TTZ Media Network, which offers shopping and price comparison services for web publishers focused on technology. His site, John Chow dot com, gets an astronomical number of views each day as he offers a myriad of advice on how to make money online. Get the picture?
Just the other day, he posted an entry on his blog business structure. Though it is specific to his case (he lives in Canada), it could very well be useful for other bloggers who need advise on the matter of income through blogs and taxes. His main point is this: if you earn money through your blog, then you have to pay taxes on it. There is no doubt about that. He goes on to point out that in the eyes of the law, the person behind the blog is separate from the blog as a corporation itself. This, according to him, is the key to making some savings on taxes.
His entry does make a lot of sense and bloggers all over the world are realizing this. Though not everyone is a John Chow fan, you might be able to make use of the points he is presenting.
Posted in Corporations, Bloggers, Blogs, Resources, Business by Frank on February 16, 2008 at 11:13 am | 2 opinions voiced

Decision paralysis is something that should be avoided at all costs when it comes to business. This is the situation wherein a manager, or any person in a position, finds himself unable to make a decision at a crucial time. This can happen to anyone, anytime, at least once in his life. No one is totally exempt from such an occurrence - even the most competent of managers may find himself paralyzed when faced something of big import.
So what do you do when this happens in the business sense? Perhaps before this can be answered, it would be better to take a look into the reason behind the paralysis. More often than not, decision paralysis arises from the fact that something negative had occurred in the past - a decision gone bad.
The result is understandable, of course, but it is not an excuse to permanently stay in that crippled state. There are things that could be done for the better. Believe it or not, your business blog can help you out when it comes to making decisions and you feel that you are incapable of making them!
Think about it, what is your business blog for? Some reasons may be:
-to get the word out about your company and your products or services
-to communicate with your customers
-get feedback regarding your company and your products or services
-create a network
-others.
What do you need to make decisions? For every situation, there will always be something different but I do believe that one thing that your blog can help you with is information. You can go back to previous posts and comments and garner information that can be very helpful in making your decisions. More so, you can even gain some confidence when you see what you have written in your blog and what your readers have written as well.
Posted in Benefits, Blogs, Resources, Business by Frank on December 13, 2007 at 8:06 pm | Leave a reply
Profiting through ads is no new concept. When targeted ads entered the scene though ads became a whole lot more profitable both for the advertisers and publishers. What’s even better is that anyone can now become a “publisher”. Bloggers are a prime example of ordinary people cashing in on ads. There are lots of opportunities out there for bloggers but only if you know where to look or at least how to look for them.
To help you get started making cash here are some ad opportunities you might want to check out.
Advertising Programs
- Google Adsense - They paved the way for contextual ads. Since veryone knows about Google Adsense there really isn’t any need to say more. You can also try Yahoo! Publisher Network and MSN Adcenter, which are both still in Beta.
- BlogAds - BlogAds blggers realy do make money. Right now the average blogger earns $50 a month although there are some that do earn up to $5000 a month! The problem with joining BlogAds is that it is by invite only. Of course, you can squeeze out an invite from one of your online friends.
Consumer Generated Ads
Consumer generated ads are ads made by the bloggers. Instead of depending on the advertiser to make a pitch, YOU will be the one to make the pitch and add a link to the website of the company or product you are promoting. If you are interested in this highly controversial ad technique then the best place to start is PayPerPost. Other consumer generated ad sites include LoudLaunch, Blogitive, and Blogsvertise.
Posted in Monetization, Google, Advertising, Blogs, Resources by Rowan on September 20, 2007 at 11:43 pm | Comments Off
If you are a small business owner and you think that going to seminars and conferences is a waste of your time, you may want to think again. While speakers are discussing advances in your field or how to manage your employees, there is also something else important going on. Conference attendees are networking with each other. In fact, many people attend conferences solely for all the networking opportunities they provide. To successfully network at a conference, there are a few things you should be sure to do:
* Dress neatly and professionally, but be sure you aren’t overdressed. Most people attending a conference wear casual business attire. If you aren’t sure whether you should wear a suit, ask someone who has attended the conference a previous year.
* Take along a nice supply of fresh, crisp business cards. Scribbling contact information on a napkin is a great way to make sure other attendees don’t call you.
* Make sure you have a small notebook and a pen to jot down notes. Its amazing how fast you can forget that Joe Smith wanted you to call him after the conference because his friend’s brother needs your services.
* If you usually are in a hurry and aggressive, approach people in a more laid back, casual manner. For most people, a conference is a bit like a mini vacation.
* Take advantage of opportunities that seem to have nothing to do with business, like the line dancing class being offered after dinner that evening, but be sure you don’t have so much fun that you leave people with an unprofessional image of you.
Posted in Benefits, Analysis, Resources, Business by Frank on August 27, 2007 at 7:12 am | Leave a reply
I was watching two guys digging a hole to locate a pipe in my yard this morning. They were tossing the dirt out of the hole and directly onto the ground beside it. They went four feet down and dug a hole that was about 8 feet long by three feet across. Then, one of them found a pipe…and the elbow joining it to the pipe they really wanted to find. Anyone want to guess where the new pipe was? Under that massive pile of dirt. This brings me to a great business principle:
Don’t move the same dirt twice.
When you start a new task, take some time to plan things out so you can do the job right the first time. You don’t want to find that you’ve gone in the wrong direction and will have to re-do hours of work. I’m sure the guys in my side yard are wishing they would have tossed their dirt into a few wheelbarrows right about now. Then, they could have just dumped those wheelbarrows back into the old hole instead of slowly shoveling it back in.
Posted in Monetization, Analysis, Economy, Advertising, Resources, Marketing, Blog Networks, Business by Frank on August 20, 2007 at 9:04 am | Leave a reply
In any endeavor, time is the most important thing to consider in any undertaking. People perform better when they are given a deadline, a coverage period to work on and accomplish a task. In most cases, people tend to dilly dally and tend to let their thoughts wander at something else, not having the necessary focus to be able to put their efficient minds to work.
For the better part of the professionals who live daily lives and play crucial roles in organizations, time management is essential. With the various demands that most organizations are facing, developing strategies, analyzing current economic trends and mapping our marketing guidelines to maximize their operating efforts, improper time management will usually create havoc and problems, further causing stress and eventually lead to a less efficient output over the expected ones.
The better part of successful people have developed ways to manage their time and maximize it in a proper way to be able to attain best results and allow their minds and wits to function to its fullest. For sure, the road to finding the right antidote and mixture in being able to properly manage time is no easy task. But then again, it is never too late nor harmful to try.
Posted in Tips, Analysis, Blogs, Resources, Business by Frank on August 16, 2007 at 10:14 am | 1 lonesome comment
You’ve got an incredible new business idea and you need financing. It’s as easy as a quick trip to the bank, right? After the bank’s loan officer manages to stop laughing enough to talk, he may suggest you try bootstrapping until your business is more successful.
Before you head for the closet to find that ratty pair of hiking boots from last summer, I’d better tell you that bootstrapping actually has nothing to do with shoes. In business, this term simply means starting a new business and keeping it running without financial backing from a bank or investor. Instead, you fund the business yourself and only buy the things you absolutely most have. (Despite what the guy at the office supply says, an executive leather swivel chair is rarely a must.)
I know what you’re thinking - If I could fund the business myself, I wouldn’t be asking for a loan! Actually, even most wealthy entrepreneurs ask for loans or find other investors when they are starting new businesses, because they don’t want to tie up their money.
How Bootstrapping Works
Many people use credit cards to fund their new business. Some simply pay off one credit card with the other as the monthly bills roll in. (Paying one credit card with another is not a good idea, by the way.) Others try to pay at least part of the monthly balance with household money, which brings up another source of income-friends and family. Sure, finding a big investor is hard, but maybe you can convince good ol’ sis to vacation in her backyard this summer and lend you the three thousand she was going to spend on a luxury cruise. Just don’t overdo the borrowing; you don’t want to create hard feelings.
Once you have a way to purchase the necessities, be creative with the rest of your needs. Comparison shop, ask for specials, or trade services with someone else. For some terrific ideas on how to make your money stretch while bootstrapping, check out Secrets of Bootstrapping.
By the way, I’d love to hear your ideas for starting a new business on next to nothing, and I’m sure everyone else would, too.
Posted in Benefits, Economy, Analysis, Bloggers, Marketing, Resources, Business by Frank on August 9, 2007 at 3:52 pm | 10 opinions voiced
After the celebrated resignation of former World Bank head Paul Wolfowitz who will be stepping down by June 30 due to his involvement in creating a compensation package for girlfriend Shaha Riza, US President Bush will be naming Robert Zoellick as his successor. His selection of Zoellick is expected to be approved by the World Bank’s 24 member board soon.

Zoellick is a logical choice, owing to the fact that has garnered the moniker of establishing contacts in most parts of the world as President Bush’ trade chief. Considering the situation that the World Bank is in right now, Zoellick has his work cut out for him.
But basing it on Zoellick’s credentials, he seems to be fit for the job. With his experience in building stronger ties and relations from all parts of the world, his designation is expected to be formalized soon so that the World Bank can get back on the right track.
Posted in Monetization, Economy, Google, Blogs, General, Resources, SEO by Frank on May 30, 2007 at 6:36 pm | Comments Off
With nothing but war and combat on their minds, it is only fitting that the US soldiers should be looked after with care especially on the mental aspect of things. It is not surprising to note that most of the soldiers are being attacked mentally as well, seeing nothing but blood and mass destruction in their war plagued countries to which they were assigned.

Barack Obama has observed such a breach in the efforts to uphold the overall well-being of these soldiers and has vouched for such aid in an effort to help the US troops to enjoy some mental benefits rather than spending them on ammunition and other necessary things in line with the impending war in Iraq and Baghdad.
“We cannot expect our young men and women to serve in our armed forces, if we are not making sure they get the treatment they deserve,” Barack Obama, Obama: Improve mental health care
Posted in Analysis, Benefits, Corporations, Economy, Monetization, Google, Revenue, Surveys, Resources, Business by Frank on May 28, 2007 at 2:07 pm | Comments Off