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Book Review: The Corporate Blogging Book

The Corporate Blogging Book
For those of you who ventured into corporate blogging early on, you might have already read this book. It is not really new – it was published in 2006 – but still has retained much of the edge that it had when it first came out.

Written by Debbie Weil, the book’s full title is The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right. Indeed, this book not only provides you with the knowledge you need about corporate blogging but also gives you practical tips on how to do things the right way.

I like how Debbie opens the book with 20 questions that any corporate executive would probably have with regard to blogging. With this kind of opening, the book is perfect for the business man who has heard tons about blogging and yet does not really understand the whole concept. In this manner, Debbie provides quick knowledge and quickly eases the fear of the unknown at the same time.

It does not end there, however. The book provides in depth analysis of the issues that a business might face if it, indeed, decides to join the corporate blogging bandwagon. In addition to that, readers would find tools and ideas on how to go about the business of blogging for the corporate setting.

Just because something is not fresh off the press does not mean that it is old and outdated. The Corporate Blogging Book is a good place to start if you are still vacillating on whether or not blogging is the way to go for your business.

Book Review: Blogging For Business

Blogging For Business
I love the technology and gadgets – I don’t feel more comfortable than when I have my laptop in front of me, reading blogs, browsing web pages, and writing for my blogs. Yet there are times when I just yearn for the feel of the pages of a book instead of having the mouse in my hand. Maybe some of you feel that way sometimes as well. If you do, then here’s a good book for you to read when you get that urge to turn those pages.

Blogging for Business: Everything You Need To Know And Why You Should Care is written by Shel Holtz and Ted Demopoulos. It tells you why you should welcome business blogging with open arms. More so, it gives practical tips and ideas on how to go about it. Some points that you would encounter in the book are:

• How to tap into the power of blogs
• How blogs are different from e-zines, Web sites, and message boards
• Why businesses need to monitor blogs that discuss their products and services
• How to use an internal corporate blog as an effective knowledge sharing tool
• Future iterations of blogging, such as podcasts and vlogs
• Legal considerations

In fact, many other people appreciate this book and what it has to offer. Take Paul Baker’s review of the book. If you need more information on the book, check out Amazon – they have it on sale right now.